mademoiselle tara fall 2011


while browsing the web the other day, i happened upon a stunning image from the mademoiselle tara fall 2011 collection. i had once before run across the campaign photos (which caught my eye because they used a very pretty bike as a prop), but was embarrassed to realize that i had never even heard of tara jarmon, despite the fact that she’s been designing clothes for the past 20 years and even designed a line for target’s go international collection back in 2006. she has somehow barely missed my radar until now. so perhaps it was smart that she just debuted this second collection, mademoiselle tara, for the younger (and probably less financially endowed) set. she clearly knows me well because i would wear any of these looks in a heartbeat! i’m dying over the perfect color combination in the look above (something about lavender and rust has been calling to me lately), and i’m absolutely smitten with the darling little drop waist mustard number below. and don’t irina lazareanu’s cute poses just take the cake?



  1. My heart swoons for any peter pan collar, I can’t help it!!! Thank you for sharing this lovely designer with us! Her poses remind me of Erin poses :)

  2. Incredible! The first thing I thought when I saw this collection is that it’s so…you! It’s just so sweet and fun. I love the pops of orange too.

  3. These outfits are FANTASTIC!! I love the structure and simplicity of them. Your hair and makeup goes along wonderfully as well. I am a big fan of the bold colors, great work!!!

  4. I was not aware of this line, but I loved every single photo you have from their collection. My favorite piece here is the lavender shift dress. Love all the hats too!

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